Teaching Business Communication

You’re ready to compile and share your company’s deep knowledge of your industry. A white paper seems like the perfect format. It’s a useful product to highlight your company’s expertise and a valuable tool in marketing.

The other day at my health club I asked an employee what time the bank parking lot was available for club members’ use. I knew I could use the bank lot when the bank closed, but I wasn’t sure what…

Homophones are words that sound the same when spoken but have different meanings and spellings.

A strong business proposal is a top opportunity to win new business. It is the ultimate sales document, a condensed version of all the value your solution brings to a client’s problem.

Yet, not every proposal puts your business’s best foot forward. There are a lot of aspects to consider. From the audience to the content to the formatting, each part of a winning business proposal requires thoughtful planning and development.

‘Tis the season for out-of-office emails!

Yes, with all the holiday planning of feasts and gifts and decorations, there is also the important task of drafting your holiday auto-responder text. You need to let your colleagues and clients know that you’ll be away from your desk celebrating the spirit of the season (and not reading their emails!).

Earning more business starts most often with an effective proposal. Preparing a winning proposal means writing for the client and providing a clear, valuable solution to their problem.