As we kick off the first quarter of 2019, many of us are planning work and strategies across the year. Business typically breaks years down by quarters as we plan that work. A client from one of our courses recently asked a good question:
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A Large Amount of Mistakes
Today I was reading an article online in Forbes. I expect Forbes to produce error-free articles, but an error popped out in this sentence: When you stop to think about it, the sheer amount of websites can also confuse and…
Does Humming Attract Birds? A Punctuation Problem
My friend Eric W., a great sign spotter, sent me this photo for your enjoyment. He asks, “What does it hum?” I ask you, “What is the problem with the heading below?” It’s an easy problem for a snowy Monday…
Acronyms and SMEs–Help!
Tim wrote today with an acronym situation he would like to resolve. What do you think about his desire to spell out acronyms and initialisms, even when writing for SMEs (subject-matter experts)? Here is his message: I read your blog…
Over Their Heads and Far From Their Comprehension
Marcia Yudkin’s excellent “Marketing Minute” arrived in my inbox today. It included an important reminder about jargon. Marcia gave me permission to share this guest post with you. ********************************************************* Over Their Heads and Far From Their Comprehension By Marcia Yudkin…
Cuba Is Complicated, But Writing Should Not Be
Cuba is complicated. That’s what our guides told us when we asked questions about how things work in the country: Es complicado. Salaries, food, ownership, restoration, politics, global relationships–Todo es complicado. But writing about Cuba should not be complicated. Writers…
Five Ways to Clear Up Fuzzy Writing
When writing is fuzzy, perfectly clear ideas come across as vague, illogical, or ambiguous. Don’t let fuzzy writing undermine your brilliant ideas! Great ideas deserve clear expression. Avoid the five don’ts below to communicate clearly with your audience. 1. Don’t…
3 Important Skills You’ll Acquire with Proposal Writing Training
Writing a proposal is one of the most important processes in business, and knowing the key elements of a great proposal versus a good or average proposal can make a world of difference to your career and to your business revenue. Here are some key elements for a successful proposal that you will discuss and practice throughout your proposal writing training:
Incarcerated but Not Hyphenated
I received an invitation to a professional meeting focused on hiring “formerly-incarcerated talent (FIT).” FIT–that’s a catchy acronym. But what caught my attention more was the unnecessary use of the hyphen. Did you notice it? These are formerly incarcerated (not…
Top Grammatical Error of 2018–Do You Avoid It?
When a newspaper makes the mistake on the front page of the sports section, you know an error has spread. The writer, copyeditor, and proofreader all missed it. Can you recognize it? When I saw that error in a Seattle…
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