Teaching Business Communication

Bovee and Thill have been the leading business communication textbook authors for more than 30 years. Their innovative, high-quality textbooks have consistently been on the cutting edge. They were the first to

Textbook Support                                        

• cover digital media
• cover social media
• cover mobile business communication
• cover intelligent technologies and artificial intelligence
• cover essential communication technologies as they went mainstream in the business world, such as email, blogs, microblogs (Twitter), data visualization, e-portfolios, infographics, text messaging, and virtual meetings
• cover business etiquette
• cover communication in a diverse world and recognize the importance of diversity in photographs and exhibits
• cover developing presentations in a social media environment
• cover enhancing presentations with slides
• discuss and show pictures of real companies and to include a Company Index
• write chapter-opening vignettes to help students see how real professionals use chapter concepts and skills
• write about real companies in exercises and cases
• include cases that involve the full range of contemporary business media, from blog posts to text messaging
• cover digital video as a major business communication medium
• create the name and concept for "Letters for Analysis"
• create the name and concept for "Document Makeovers"
• create the name and concept for “On the Job” business communication simulations
• receive an Award for Excellence from the Textbook Authors Association for a business communication textbook

  
Instructor Support and Interaction

• become active and widely known users of emerging digital media, developing hands-on experience that is reflected in their textbook content
• have a business communication blog
• offer a business communication news service, Business Communication Headline News, for adopters and their students
• provide Real-Time Updates, a web-based service featuring the latest articles, videos, PowerPoints, infographics, websites, and podcasts to adopters and their students, categorized by the chapters in Bovee & Thill's textbooks
• offer online magazines, 10 in all, each one dedicated to an important business communication topic along with a weekly newsletter of the most popular articles
• offer a Business Communication Pictorial Gallery on Pinterest
• have a business communication channel on YouTube
• have a Teaching Business Communication group on LinkedIn and on Facebook (with a combined membership of over 4,300 instructors)
• be on Twitter as business communication authors
• offer dozens of business communication slide programs that they've created (available on SlideShare)
• to email a video newsletter several times each semester
• have a website that focuses on instruction, “Teaching Business Communication”
• have been recognized for their contributions to the field by the Governor of Massachusetts and the Boston Red Sox.